Privacy Policy for MyBeautySite.com

Operated by Alliance Beauty Group, LLC

Last Updated: July 16, 2025

Alliance Beauty Group, LLC ("we," "us," or "our") operates MyBeautySite.com (the "Site"). This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use our services, or make a purchase from the Site. By accessing or using our Site and services, you agree to the collection and use of information in accordance with this policy.

1. Information We Collect

We collect various types of information to provide and improve our services to you.

a. Personal Information You Provide to Us:

When you interact with MyBeautySite.com, you may provide us with personal information, including but not limited to:

• Account Information: When you create an account, we collect your name, email address, and payment information.
• Order Information: When you make a purchase or submit a dropship order, we collect information necessary to process your order, such as your shipping address, billing address, and payment details. We also collect the wholesale cost information for products you purchase.
• Communication Information: If you contact us for support, consultations, or through our Beauty Academy, we may collect information you provide in your communications.
• Shopify Credentials: To set up and manage your online store, we request access to your Shopify credentials.

b. Information We Collect Automatically:

When you visit our Site, we may automatically collect certain information about your device and interaction with the Site:

• Usage Data: This includes information about how you access and use our services, such as your IP address, browser type, operating system, referring URLs, pages viewed, and the dates and times of your visits.
• Cookies and Tracking Technologies: We use cookies and similar tracking technologies to track activity on our Site and hold certain information. This helps us understand user preferences and improve our services.

c. Information from Third-Party Sources:

We may receive information about you from third-party services, such as Shopify, when you connect your Shopify store to our platform.

2. How We Use Your Information

We use the information we collect for various purposes, including:

• To Provide and Maintain Our Services: This includes setting up your Shopify store, loading products, managing inventory, processing dropship orders, and ensuring seamless operation of your online beauty supply business.
• To Process Transactions: We use your payment information to process your subscription fees and wholesale product payments.
• To Communicate with You: We use your contact information to send you updates, support messages, marketing materials, and information about our services and promotions, including offers for free beauty products.
• To Improve Our Services: We analyze usage data to understand user behavior, troubleshoot issues, and enhance the functionality and features of MyBeautySite.com.
• For Marketing and Advertising: We may use your information to personalize marketing campaigns, offer promotional content, and manage advertising efforts.
• For Customer Support: To provide world-class customer support, priority support, and business consultations.
• To Ensure Security: To detect, prevent, and address technical issues and ensure the security of our services.
• To Offer Additional Services: Such as assisting with Shopify apps, seasonal banners, and email campaigns.

3. Sharing Your Information

We may share your personal information in the following situations:

• With Service Providers: We may share your information with third-party vendors and service providers who perform services on our behalf, such as payment processors, shipping carriers, and marketing platforms.
• With Shopify: As our primary e-commerce platform partner, certain information is shared with Shopify to facilitate store setup and operations.
• For Legal Reasons: We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court or government agency).
• With Your Consent: We may share your information for any other purpose with your explicit consent.
• Business Transfers: In the event of a merger, acquisition, or asset sale, your personal information may be transferred. We will provide notice before your personal information is transferred and becomes subject to a different Privacy Policy.

4. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements. When we no longer need your personal information, we will securely delete or anonymize it.

5. Your Rights

Depending on your location, you may have the following rights regarding your personal information:

• Access: You have the right to request access to the personal information we hold about you.
• Correction: You have the right to request that we correct any inaccurate or incomplete personal information.
• Deletion: You have the right to request the deletion of your personal information, subject to certain legal obligations.
• Objection to Processing: You have the right to object to our processing of your personal information in certain circumstances.
• Data Portability: You have the right to request a copy of your personal information in a structured, commonly used, and machine-readable format.

To exercise any of these rights, please contact us at support@mybeautysite.com.

6. Security of Your Information

We implement reasonable security measures to protect your personal information from unauthorized access, use, or disclosure. However, please be aware that no method of transmission over the Internet or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.

7. Children's Privacy

Our Site is not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have inadvertently collected personal information from a child without parental consent, we will take steps to delete that information.

8. Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date. You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

9. Contact Us

If you have any questions about this Privacy Policy, please contact us:

• By email: support@mybeautysite.com
• By mail: Alliance Beauty Group, LLC, 1309 Coffeen Ave, Sheridan, WY 82840, USA